Brand Awareness Retainer

Let’s inject some magic into your marketing with 3x retainer packages designed to increase, double or triple your brand awareness.

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Let’s get started

This plan is ideal for new startups or small businesses who are looking to establish themselves in the marketplace. 


Starter Retainer

Marketing Strategy

Calendar Updates

*Organic Social 1x Channel

Social Media Planning

Social Media Briefing

Social Media Design X

Social Media Copy

Social Media Scheduling

x8 posts per month

*Paid Media 1x Channel

Paid Media Planning

Paid Media Briefing

Paid Media Design X

Paid Media Copy

Paid Media Set-up

Paid Media Ad Management

2x ads per month

Admin

Reporting & Analytics

Project Management

Media Spend: $300.00

Total: $3,550.00

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Let’s Ramp it up

You're an established business who wants to increase brand awareness in existing markets or expand into new territories.


Nurture Retainer

Marketing Strategy

Calendar Updates

*Organic Social 2x Channels

Social Media Planning

Social Media Briefing

Social Media Design

Social Media Copy

Social Media Scheduling

x16 posts per month

*Paid Media 2x Channels

Paid Media Planning

Paid Media Briefing

Paid Media Design

Paid Media Copy

Paid Media Set-up

Paid Media Ad Management

3x ads per month

Admin

Reporting & Analytics

WIP Meetings

Project Management

Media Spend: $740.00

Total: $6,200.00

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Let’s get growing

This plan is ideal for high growth businesses wanting to triple their brand exposure across new and existing markets


Growth Retainer

Marketing Strategy

Calendar Updates

*Organic Social 3x Channels

Social Media Planning

Social Media Briefing

Social Media Design

Social Media Copy

Social Media Scheduling

x20 posts per month

*Paid Media 3x Channels

Paid Media Planning

Paid Media Briefing

Paid Media Design

Paid Media Copy

Paid Media Set-up

Paid Ad Management

5x ads per month

Admin

Reporting & Analytics

WIP Meetings

Project Management

Media Spend: $1,500.00

Total: $9,300.00


notes

Each retainer is designed to operate monthly. However, depending on client preferences, this could be carried out over two or three months. The media spend allocated above is a minimum recommended spend per month. This total is included in the overall retainer cost.

Note that the Starter Retainer does not include design work. This is billed separately.

* Each retainer tier correlates with the number of changes that are included for each tasks (e.g. Starter equals one round of changes for copy, Nurture equals two rounds of copy changes, Growth equals three rounds of changes for copy).


Marketing strategy workshop

We begin each new client relationship with a marketing strategy workshop where we co-create buyer personas, positioning, branding and buyer journeys and more. This is not included in the retainer price.


Out of scope activities

Any activities not directly related to or included in the retainer will be scoped and billed separately. These costs will be billed at our full hourly rate. Ask us for our rate card for one-off marketing activities such as brand guidelines docs, EDM banners etc.  


Let’s make magic