So your logo needs a refresh does it? Or you don’t even have a logo yet? Or you have a logo but no brand? Or is your brand all over the place because there are no consistent guidelines? Not to worry! You’ve probably googled something like this “I need a super fantastic brand developed” well you’ve come to the right place because we develop super fantastic branding. If you want to contact us about your brand click the button below.
Did you click the button? clearly not… you’re still reading this… OK well let us enlighten you to why a strong brand matters. Did we write all this information ourselves? Of course not, don’t be silly, other people have done that, we simply saved time and collated the information here for you. So let’s get to it.
WHY A BRAND (A STRONG BRAND AT THAT) MATTERS.
First of all just to clarify, a logo is NOT your brand, a logo helps to identify your brand. Your brand is a critical element to your business. Your brand is what a customer feels, the emotion your brand evokes. However the logo should always be the first thing that is designed for your brand… because the logo paints the path to the rest of your brand.
These guys do a pretty good job of explaining what a good branding is:
“Having lots of money doesn’t create a good brand. Having thousands of locations doesn’t make a good brand. An awesome logo doesn’t even make a good brand. Communication and a positive experience for your audience is what makes a good brand.”
Or from another site:
We couldn’t have said it any better ourselves.
Do you recognise any of the above brands? I thought so, the reason why you recognise them is because they do a pretty amazing job communicating their brand and you probably have positive emotions when you think of them. So if you’re ready to have your logo added to the image above, lets talk!